As we live in big data-driven and multi channel communication environment and we are collectively facing unprecedented and existential challenges, we have few reasons to believe that communication could be instrumental to save the work, or to say the least to contribute not simply to raise awareness but also to promote people (and youth) engagement for sustainable development.
In my talk, I would like to dwell into some shortcomings of the communication environment in which we try to survive, and to propose a possible way out of this quagmire to really foster youth engagement for sustainable development. To conclude, I would like to highlight how much we need to include the elders to in this communication effort because they might still have a role to play and , after all, we are on the same boat or, as Bruno Latour would have said, we are on the same plane and we do not know where to land...
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